Amber MacArthur of the Globe & Mail released an article this week examining how social media is putting the pressure on public relations, specifically in the wake of Canadian PR firm Wilcox Group closing shop. In a blog post, Mat Wilcox attributed the decision to the rise of social media and lack of a firm [...]

Yesterday Google made yet another new change to their search engine… “Google Instant”. What is Google Instant? Google instant is a change in Google’s SERP page (Search Engine Results Page) that will instantly change your search results as you type in a search query. Go ahead and try it yourself, it’s amazing at how quickly [...]

There are so many factors that go into good search engine optimization that it’s difficult sometimes to pinpoint exactly what onsite changes will give you the best results. If you change your content, generally you are not changing it one item at a time…. if you did, SEO would take years. Recently we have run [...]

Getting your point across online can be hard. With the barrage of stuff that we look at online it’s hard to keep your prospects focused sometimes. This is where video comes in. Creating videos for your blog, business site or forum can really help to engage your users, get your point across, and help your [...]

There’s a ton of talk about SEO. Some people say this, some people say that… but the only true way of finding anything out is to test it yourself. For that reason I wanted to see a while back if I could get a website to rank purely using PLR or Private Label Rights content. [...]